Brand Awareness

Brand Awareness


Program Highlights

THE CHALLENGE

Rainbow Light needed a cohesive annual brand program to strengthen consumer and retail awareness of the corporate brand's values, ethics, and practices.

THE SOLUTION

Kind Marketing created the Abundant Wellness Trade Program, a year-long multi-channel effort covering in-store programs, merchandising, and CSR, spanning multiple product lines. It embodied the brand personality and values at every step.

THE RESULTS

Abundant Wellness helped Sales engage retail partners at an inspirational, personal level, turning retailers into brand ambassadors to drive awareness and sales.


About Kind Marketing

Kind Marketing is a full service marketing agency with over 20 years of branding, communications, creative and marketing experience.

If you are serious about being the BEST in your market segment, contact us. We'd love to learn more about your goals and vision!

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