Brand Style vs. Brand Strategy

Brand Style vs. Brand Strategy

More than ever, we are seeing entrepreneurs, startups and small companies saying they need branding. However we’re finding out, what they’re usually after is actually brand style development; templates, a customized website theme and a logo to call their “brand”. For serious companies, this is and should be recognized as only one piece of the puzzle that comes after the …

Tips for Creating Presentable Vlogs

First, we recommend to prepare the interviewee by sending them the questions for the interview so they are prepared. Having some impromptu moments is more human so if there is a hint of natural conversation during the recording, it’s okay. However if you are trying to create something more serious or educational, having a standardized flow and set of questions …